Oprah’s unorthodox gospel comes under scrutiny
Monday July 14, 2008 Cafeteria Religion, Oprah Winfrey

While giving the keynote speech at Cuyahoga Community College’s scholarship luncheon, talk show host Oprah Winfrey offered to match the $600,000 US the event was expected to raise for scholarships.
The most common rituals in the religion of Oprah are reading, writing and buying, said Lofton, who teaches at the University of North Carolina at Chapel Hill.