religious marketing
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Monday March 16, 2009
Atheism • Religious Merchandising:
“If there were no religious advertising, there would be no atheist advertising,” said Ariane Sherine in a phone conversation from her home in London. Sherine is a journalist who spearheaded the idea for ads saying, “There’s probably no God. Now stop worrying and enjoy your life.”From a marketing perspective, however, the problem with the atheist brand may be that it is essentially selling nothing; not God, but no God. [video]
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